The book this episode covers

The Presentation Secrets of Steve Jobs
Carmine Gallo · Reading rank 257
David closes the episode by recommending listeners buy the book.
Dedicated episode · Explicit praise · Founder theme
Books David recommends along the way

Shoe Dog
Phil Knight · Reading rank 3 · in 24 other episodes
David calls Phil Knight's autobiography fantastic.
Explicit praise

Zero to One
Peter Thiel with Blake Masters · Reading rank 5 · in 48 other episodes
David uses Zero to One’s definition of technology to explain Steve Jobs’s aim of creating better tools for customers.
Founder theme

Poor Charlie's Almanack
Charles T. Munger, edited by Peter D. Kaufman · Reading rank 11 · in 44 other episodes
David draws a substantive scale/social-proof theme from Munger's section in the book.
Cross-episode reference · Founder theme

The Invisible Billionaire
Jerry Shields · Reading rank 19 · in 15 other episodes
David calls this one of his favorite books.
Cross-episode reference · Explicit praise

Ogilvy on Advertising
David Ogilvy · Reading rank 37 · in 16 other episodes
David calls the book a no-brainer read for every entrepreneur.
Explicit praise · Founder theme · Reread language

The Match King
Frank Partnoy · Reading rank 168 · in 4 other episodes
David recommends reading The Match King and says he bought copies for friends.
Explicit praise

Steve Jobs's Stanford Commencement Address
Steve Jobs · Watch & Listen · in 12 other episodes
David says he has listened to and watched this speech many times and pulled quotes from its transcript.
Reread language
Also mentioned

The Fish That Ate the Whale
Rich Cohen · Reading rank 2 · in 38 other episodes
Cross-episode reference

Creative Selection
Ken Kocienda · Reading rank 7 · in 19 other episodes
David notes a recurring theme across Steve Jobs books about acting as his own slideshow at the whiteboard.
Founder theme

Insanely Simple
Ken Segall · Reading rank 86 · in 11 other episodes
David notes a recurring theme across Steve Jobs books about acting as his own slideshow at the whiteboard.
Founder theme
Each note is a short paraphrase of why David brings the book up. Book pages show every piece of evidence and its review status. How ranking works