The book this episode covers

Confessions of an Advertising Man
David Ogilvy · Reading rank 20 · in 23 other episodes
The host strongly urges listeners to buy and read the full book, noting his notes only cover part of its value.
Dedicated episode · Explicit praise
Books David recommends along the way

Ogilvy on Advertising
David Ogilvy · Reading rank 37 · in 16 other episodes
The host recommends this book to anyone selling a product, describing it as a practical, example-rich guide.
Cross-episode reference · Explicit praise

Running Down a Dream, How to Succeed and Thrive in a Career You Love
Bill Gurley · Watch & Listen · in 21 other episodes
David calls Running Down a Dream one of his favorite talks and a fantastic talk.
Explicit praise · Founder theme
Also mentioned

Poor Charlie's Almanack
Charles T. Munger, edited by Peter D. Kaufman · Reading rank 11 · in 44 other episodes
Cross-episode reference
Berkshire Hathaway Letters to Shareholders
Warren Buffett · Reading rank 16 · in 47 other episodes
Cross-episode reference

Finding the Next Steve Jobs
Nolan Bushnell and Gene Stone · Reading rank 68 · in 11 other episodes
David applies “Steve Jobs had one speed. Go” to Ogilvy's hurry principle.
Cross-episode reference · Founder theme

First a Dream
Jim Clayton with Bill Retherford · Reading rank 146 · in 7 other episodes
Cross-episode reference
Each note is a short paraphrase of why David brings the book up. Book pages show every piece of evidence and its review status. How ranking works