The book this episode covers

Ralph Lauren
Jeffrey A. Trachtenberg · Reading rank 257
David highly recommends buying the Ralph Lauren biography.
Dedicated episode · Explicit praise · Founder theme
Books David recommends along the way

Shoe Dog
Phil Knight · Reading rank 3 · in 24 other episodes
David calls Phil Knight's autobiography, Shoe Dog, fantastic.
Explicit praise
Jeff Bezos' Shareholder Letters
Jeff Bezos · Reading rank 4 · in 32 other episodes
David says he read Jeff Bezos's shareholder letters for the third time.
Cross-episode reference · Reread language

The Everything Store
Brad Stone · Reading rank 12 · in 30 other episodes
David uses The Everything Store’s account of employees leaving Amazon during its stock-price collapse to discuss how colleagues may leave a struggling company.
Founder theme

Made in Japan
Akio Morita with Edwin M. Reingold and Mitsuko Shimomura · Reading rank 21 · in 21 other episodes
Cross-episode reference

Becoming Trader Joe
Joe Coulombe with Patty Civalleri · Reading rank 91 · in 9 other episodes
David calls Becoming Trader Joe's absolutely fantastic.
Cross-episode reference · Explicit praise

The Essays of Warren Buffett
Lawrence A. Cunningham (editor); Warren E. Buffett · Reading rank 126 · in 6 other episodes
Cross-episode reference


Talent Is the Best Asset Class
Tim Ferriss with Graham Duncan · Watch & Listen · in 1 other episode
David says he loved Graham Duncan's Tim Ferriss podcast conversation, Talent Is the Best Asset Class.
Founder theme · Explicit praise

Very Ralph
Susan Lacy · Watch & Listen
David calls the HBO documentary Very Ralph a fantastic overview of Ralph Lauren's life and career.
Explicit praise
Each note is a short paraphrase of why David brings the book up. Book pages show every piece of evidence and its review status. How ranking works