Reading rank 354

Herb's Heroes

David Sanders, subject: Herb Kelleher, 2022

A Southwest pilot’s stories make Kelleher’s leadership concrete, including the founder loading baggage beside his employees.

51
Coverage Score
2
Scored evidence

About the book

Published in 2022, Herb’s Heroes draws on Sanders’s thirty-seven years at Southwest to examine Kelleher’s approach to leadership. Its stories focus on the connection between the airline’s cofounder and the people who worked with him.

Why read it

Best if you want an employee’s account of relational leadership, with practical stories about service, loyalty and participating in the work.

Key themes

  • Lead alongside the people doing the work
  • Build something a competitor cannot buy
  • Learn from history

Evidence and original sources

Source: official Founders episode — #322

This record is supported by 4 public evidence rows linked to original Founders episodes.

  • Herb Kelleher (Southwest Airlines) — In his outline of Herb’s Heroes, David highlights Kelleher loading and unloading bags on Thanksgiving Eve, using the story to show the founder leading alongside the people doing the work.